LinkedIn has grown to be about much more than just
an online version of your résumé. Having a profile there is a great career first
step, but as with many other things, a little planning can help make the most of
your time. Even if you have not worked very many jobs you can list transferrable
skills, volunteer work, and specialized projects. Besides connecting there with
people you have met or worked with in person, there are loads of networking groups
and trade associations that can help you learn about your industry and meet new
people. You can even follow companies you are interested in working for and research
what is new prior to an interview.
Twitter is a real-time feed of billions of public
messages going back and forth between users. Keeping up can be overwhelming, but
there are sources you can find that are delivering just what you need to know just
when you need to know it. Plus, it is a great networking and research tool, particularly
around current events or industry trends. Find the people you want to follow or
become a trusted source yourself, but do it all with the kind of care you use to
treat your own face, because everything you do is public.
Google+ has been instrumental enough to become a
verb. The network they gave birth to called G+ aspires to similar ubiquity. With
robust tools for media sharing and portfolio, network organization and video "Hangouts"
it is no wonder it has quickly become the network of choice for many in technology
and media. You can research companies here, have remote video interviews and find
other trusted sources of meaningful information, but as with any other social network,
intention and planning are the best strategies for success.
Facebook is one of the most recognizable social media
platforms with over a billion users worldwide. Even though most people use Facebook
for talking about interests and sharing photos with friends and family, that doesn't
mean it has nothing to do with career, but doing it right is about more than privacy
settings and keeping it clean. The more people who know your strengths and skills
the better. There are also apps you can run to help you find jobs, host a portfolio,
network, and more; just be intentional and have a plan.